Dunya and Akhirah belong to the Faith-Empowered Muslim.

Make real  progress towards your Dunya and Akhirah ambitions in less time with a simple 

Faith-centered Productivity System

Balance Deen and Dunya is a Concise Blueprint to Design Your Simple Faith-centered Planning and Execution System that Gives You upto 20H/Week of your time back, so you can experience success in your Career/Business while deepening your Faith and relationships with more ease and less stress. 

May Allah (SWT) reward you and your
family, Sr Aimen, in this life and in the
Hereafter. You offer a phenomenal service
and are a one of a kind, exceedingly
exceptional coach.
Alhamdulillah for you and your services!

Glenn Silver, Senior Grant and Development Specialist

The capitalist way of hustling to do, or achieve ‘more’ does not work for Spiritually Intelligent Muslims… it’s not just wrong and outdated, it’s DANGEROUS. 

Reaching Extraordinary Career or Business success is not easy but doable… People do it all the time. After all, a lot of the successful people in the world have only become successful by achieving big things professionally. At what expense though?

At the expense of their personal life. By being stuck in the hamster-wheel of death (career goals). By thinking, living, breathing their “GOALS”. By compromising their health and burning out fast in the process. And not to forget – sacrificing important relationships for worldly gains. 

This ‘hustle’ way of living may work for everyone else… but not for faith-driven ambitious Muslims. 

Muslims have the added responsibility of fulfilling their roles in the family, making time for Ibadah, and learning and sharing knowledge about Deen on a consistent basis. So add that on top of all your work projects with deadlines and deliverables… and burnouts suddenly seem inevitable. 

You are the best community ever raised for humanity—you encourage good, forbid evil, and believe in Allah. Had the People of the Book believed, it would have been better for them. Some of them are faithful, but most are rebellious. 3:110

The truth is – Real success for high achieving Muslims is in working on their Deen and Dunya ambitions day after day with a balance. 

“Verily the religion (Islam) is (made) easy and whoever overburdens himself in his (practice of) religion will be overwhelmed by it. Follow the right course, seek closeness to Allah, give glad tidings; and gain strength by worshipping in the mornings, the afternoons, and during the last hours of the nights.”

But that can sometimes feel like a ‘theoretical concept’… like an unreachable state, doesn’t it? 

Surah Al-Qasas (28:77): “But seek, through that which Allah has given you, the home of the Hereafter; and [yet], do not forget your share of the world.”

How can you design your ideal balanced routine on your terms that allows you to maintain a state of equilibrium between Dunya and Akhirah ambitions?

It’s Easy to Fall into The Capitalist Trap of

Wanting more, Achieving more, or Having more than what you have today…

Although…To Succeed as a Muslim in Dunya and Akhirah, Do You Really Need to?

Our Lord! Grant us the good of this world and the Hereafter, and protect us from the torment of the Fire.”

(Surah Al-Baqarah, 2:201 

Allah Says in the Quran: “And Allah gave them a reward in this world and the excellent reward of the Hereafter. For Allah loves the muhsineen (the good-doers)(3:148) 

All signs have been pointing towards the need for a balanced Faith-centered systematic approach to designing your days and weeks.

But before I take any more of your time with my speculations on winning in Dunya and Akhirah, let’s see if you should continue reading. 

If you do not relate with one of the bullets below, you’re free to leave the page:

  • You are an ambitious high achieving professional who feels behind in their Dunya and Akhirah goals… you feel unfulfilled and want to do more than your career/ job allows you 

  • You want more control of your calendar but don’t know how to organize yourself and manage your time better

  • You have a lot of ideas but find it hard to get clarity on your next steps and follow-through
  • You’re disappointed for starting so many things but not staying consistent in them
  • You don’t want to wait until ‘you have more time’ to pursue your dream goals, you want to follow-through on your ideas but don’t know where to start or how to finish things you’ve started 
  • You’re exhausted from being busy all the time but nothing much to show for it 
  • You’re confused about what’s really important when everything looks like it’s important and you don’t know what to cut out of your life to reduce overwhelm
  • You feel Irritated by all the distractions wasting your precious time and energy and most of the time feel like you’re neglecting something important 

  • You feel guilty for working so hard on your career but not making enough time for Deen, that you could be doing more

  • You want to break free from the never-ending cycle of hustle, overwhelm, distractions, and learn how to be present  when you are with family and while doing Ibadah

  • You want to stay in a state of Perpetual Optimism, Gratitude & Abundance [enoughness] but struggle to feel satisfied and fulfilled with your efforts and the results of efforts

  • You are done waiting for things to change for you and are ready to take charge of designing your dream balanced weeks and days at your own terms 

I could go on, but by now you should know whether or not learning to put together a simple Faith-centered Planning and Execution System is worth it to you. 



With a Faith-centered Planning & Execution System, you can make strides with your FULL Potential on Your purposeful path, while enjoying a continuous state of ‘enoughness’.

Hey there… Salamualaikum!

I’m Aimen Saifullah.

I’ve spent the last 6 years researching and personally experimenting with a new way of organizing our lives and improving our productivity as high performing Muslim professionals. 

What started as a personal quest to turn the overwhelming ideas in my head into reality as a busy working professional turned into a life-long mission to help you make extraordinary progress on your Dunya and Akhirah ambitions in an intentional, balanced way. 

I truly believe by getting well-organized and intentional, Muslim professionals can do so much more meaningful work in LESS time, can live to their full Allah-gifted potential and enjoy Dunya too.

The process I want to share with you is the result of hundreds of hours spent teaching, coaching, and writing about life design, time management, goal achievement and behavioral change for Muslims.

The advice “choose Deen over Dunya” didn’t make much sense because Dunya IS a part of Deen.

My own suffering plus the suffering I’ve seen from deep conversations with my community taught me 3 things: 

1) Without practicing intentional planning and focused execution, one simply can’t live to their full potential. 

The solution isn’t to try and get more done. It is to be intentional with what you choose to do with your time. It is to focus on LESS things that are most meaningful to you and to do them well. Those are the highest leverage activities that will propel you forward in a direction of your ambitions. 


2) Without Faith as the driving force for your ambitions, in this digital age, Muslims would surely be confused, fall victim to Capitalist culture or compromise Akhirah for Dunya. 

This realization has always kept me fearful of losing myself to the hustle. No matter the stage or season of life, it is vital to design my life and execute my projects using Faith at the center.

By ignoring the noise of society, community and capitalism – I had to intentionally design a path that Allah SWT had destined for me and then start working on it without losing my focus. 

3) The ultimate solution isn’t to look for the best app/ tool/ tactic. These are all band-aid solutions. 

How can ONE tactic or tool ‘fix’ your entire life? As if life is something that can be captured in a singular tool or method?

Behavioral Science shows that human beings are not meant to remember, capture and retain all the info in their brains. You need cognitive fuel and thinking space in your brain for creativity. active thinking. focus.

So yes, we do need external tools, apps and systems to capture, organize, store and resurface the right information at the right time. 

But without a personalized Faith-centered planning & execution SYSTEM, no singular app or tool could create forward progress repeatedly and predictably or offer you a state of enoughness internally

In addition, without a Faith-centered system, it would be impossible to make progress in both Dunya and Akhirah with the digital information overload. 

I’ve tried everything under the sun, read a library of books on productivity, time management, behavioral science  — from GTD, Eat the frog, Build a Second Brain, Feel-good productivity, etc. ALL of those methods are brilliant. They work. But they are not the full solution for Muslims. They can’t be. Some of these are standalone strategies. And the full Systems are not tailor made to YOU as a spiritually intelligent ambitious Muslim – they are designed with the Dunya focused approach.

Result: Out of my complete frustration with all the best modern productivity systems out there devoid of spirituality, driven by ego, and having no room for Islamic practices, I designed my own simple Faith-centered Planning & Execution system. 

The entire system initially took a few weeks to create, and since I created it, I’ve been practicing and refining my system every day of my life for the last 6 years. 

What has my Faith-centered Planning and Execution system done to my life?

 Well, everything I do in my life can be circled back to my system. Every project. Every habit. Every intention. 

All of my career, business, dawah, relationship growth, vacation, and self-education projects stem from my Faith-centered Planning & Execution system.  

It has given me the strength to succeed in my career while developing Sunnah routine practices, and new skills every year.

It has also given me the courage to start an online Muslim education career while working as a doctor, the work ethic, and consistency to grow Muslim Empowerment to an online audience of 50,000 people, 250+ blogs and newsletters, and the skills to run a full-time online education company. (I was able to take 140 days off for vacation last year (2023) while growing the impact and revenue from Muslim Empowerment.)

It allows me to find enoughness and joy in building my digital career for 6 years till present, and grounding myself with my Faith and family. 

I highly recommend you work with Aimen and Muslim Empowerment! 

I have coached and mentored a lot of successful Muslim Entrepreneurs and very few have created what Aimen has done with Muslim Empowerment. 

She walks her talk in terms of productivity and entrepreneurship Masha’Allah. 

And the most important part is that she puts the Deen at the centre of her work.

Siwash Zahmat, Founder and CEO of The Barakah Business School


Right now you believe you must ‘work harder’ or ‘do more’ to experience success. 

I’m here to tell you: 



Living each day to SUCCEED IN DUNYA AND AKHIRAH requires you to think, plan, and behave differently.

Success Story!


“BDD has been a real game changing approach to maximize productivity.”

I was looking for something simple. BDD has been a real game changing approach to maximize productivity. I have always tried to set goals but struggled to finish them. Finally I’ve achieved the ones that seemed impossible for me to achieve. (I finished memorizing a Juz of the Quran, started a second job, and started my own online business) Watch the videos and put it in the work and you will see results.

Aimen is a productivity implementation Guru. She gives you prescriptive tips on what you need to move forward. She is a really excellent teacher. 

BDD has definitely been a fantastic and worthwhile investment in 2021 for me. No regrets at all! I recommended it to my family and 100% recommend it to anyone who’s thinking about it. I will be telling more people as the opportunities arise!


– Senior Analyst at 3M HealthCare, New Entrepreneur


What will you learn inside Balance Deen and Dunya?

Balance Deen and Dunya teaches you to create your simple Faith-centered Life Design System around your needs and constraints.

This is my proprietary 8-step process for intentionally turning your ideas into concrete results within impeccable timelines in a systematic, low stress way.

While technology is constantly changing, the heart of the high-performer’s process remains fundamentally the same.

The process and system itself is simple and elegant to execute once you learn it:



Brain dump all your ideas, dream goals, vision for your Dunya and Akhirah – everything you wish to accomplish. No idea is too small or too big!



When you run an audit of your week using my 4Tier Audit System, you’ll be shocked at the total amount of time you’re potentially wasting in ways you didn’t even imagine. This will show you how to live not by measuring your clock all the time – but by measuring yourSELF.


Evaluate all your opportunities and strategically select the best goals to execute next using my Proprietary Priority System and the High Performing Muslim’s decision-making filter.


Aligning your intentions for your targets with your purpose in life as a Muslim, and your Big Dream Vision to give your targets the best chance of success in Dunya and Akhirah.



Dig into your goals/projects, and create detailed project plans covering all important aspects of your goal to maximize the probability of achieving success in your target timelines.


Execute on your project plans step-by-step with full focus and at your peak energy hours. Experience enoughness, gratitude and optimism by leveraging the power of barakah in your day-to-day life. Step into the ground to take action on your targets with zero distractions and step back to unplug your brain, experience true rest and joy.


Regularly review your intentions, strategy, and action plans to stay grounded to the teachings of Quran & Sunnah, your Big Dream Vision, and tracking your progress to stay motivated and grateful. 

Repeat & Refine

Designing a simple system once is amateur. To stay a High Performer without burning out requires you to keep updating your system to suit your ever-changing needs. Fix any problems that show up along the way without losing your mind and make sure nothing important slips through the cracks.

By the end of the course, you will have learned how to:


Run a life audit for how your days and weeks look like right now, assess the limiting factors and weak areas in your life and strategically decide your top priorities (goals/projects, habits) for the next quarter (90 days)


Design your big Dunya and Akhirah dream vision. Set clear intentions for your active projects and align them with your dream vision and the ultimate purpose in life so you start things with the right intentions and infuse spirituality into everything you do


Create detailed project plans and map out your projects clearly over the next 90 days so you can get started on your projects ASAP


Create your dream routine inspired from the Sunnah of our Prophet SAW to bring more barakah in your days


Design your ideal balanced week structured around your unique responsibilities, priorities and time-constraints by leveraging energy principles and the Prophet’s Sunnah for high performance and balance


Decide the right digital and/or paper tools that fit your needs, and are enjoyable for you to use for your own personalized organization system


Set up a holistic task management system and your calendar scheduling system that evolves around your needs, encompasses everything to make sure nothing slips through the cracks and makes the process of execution on your goals simple and easy.


Organize your digital + physical workspace in minutes so you can clear the clutter and free up your mind for more interesting, fulfilling endeavors


Set up 3-5 keystone habits to stay disciplined and highly energized throughout the day (without needing more shots of caffeine!).


Establish Weekly and Monthly Reviews as routine check-ins to perform well consistently, recognize breakthroughs and stay on top of everything each week. Regularly renew your intentions to stay spiritually grounded and highly motivated


Increase your resilience through deep mindset work and problem-solving so you can ace through your goals even when things get hard and handle ongoing problems without crashing.

When you implement the Balance Deen and Dunya Blueprint the way I teach inside the course, you’ll see how responsibilities and time-constraints do not have to be obstacles in your way of making strides towards your achievements. In fact…

Limitations offer leverage through the power of Dua.

Constraints carve your full potential and create breakthroughs.

Balance Deen and Dunya curriculum will give you a paradigm-shifting understanding of High Performing Muslim. It combines the best modern strategies, frameworks, and tools with values, principles, rituals and mindsets from our Deen. 

The program can take you from feeling overwhelmed, worried and behind getting to organized, focused, and present 

It will also give you up to 20 hours of your time back that you can spend on your  family, creative side-hustles, Dawah projects, Sunnah routines, reading books and learning skills – whatever you want.

Lastly, it will help you implement my Blueprint to creating your own Faith-focused Planning & Execution system – This will eliminate the need to try the different productivity systems by gurus to find the ‘perfect one’, and instead invest a fraction of the time putting together a simple but complete system that has everything you need right NOW and that you LOVE.

A personalized simple Faith-centered Life O.S. that evolves as YOU evolve with new seasons and chapters of life!

Here’s the full Curriculum:

Module 00:

Run an Audit on Your Current Weeks, Days, and Routines

You’ll run an audit of your week using my 4Tier Audit System – prepare to be shocked at the total amount of time you’re potentially wasting in ways you didn’t even think of. You’ll evaluatute your weak areas in life, identify your non-negotiables, and find your best opportunities for getting back your time.

Module 01:

Creating Your Game Plan with Annual, Quarterly and Monthly Goal-setting + Intention-setting

We’ll start setting you up for success by getting crystal clear on your focus areas for the quarter and your next goals, setting aligned intentions, and creating a game plan for you, so you achieve TOTAL clarity on WHAT to do next, your path forward –  where you’re going and HOW you’re going to get there.

Module 02:

Creating Powerful Project Plans

Nothing is scarier than investing time, energy, and money into your project, only to find out, after the fact, that the project is a failure because of poor research, strategy or plan.

Yet, this is the nightmare that many dreamers find themselves in.

It’s not that they don’t want to strategize for best results when planning their projects or that they don’t want to follow their plan. They’re just overwhelmed by the process and have no clue how to go about it.

So they just “write lots of notes and to-dos, start working and pray,” hoping that they’ll be the exception to the rule. Fortunately, there’s a better way. And in Module 2, I’ll show you how to create strategic project plans in a fraction of the time.

Meaning, you’ll be armed with total confidence and excitement to start working on your projects.

Module 03:

Designing Your Ideal Balanced Day and Ideal Balanced Week

This module is worth the cost of enrollment alone.

In the juiciest module of this program, I’ll show you how to leverage the age-old energy principles and productivity principles from the Sunnah of our Prophet SAW to get more things in a day without working longer hours, stay alert and energized without desperately relying on caffeine, and cut back on the time-wasters that you won’t even miss so you can spend more time doing things you love!

This is where you will use the rare top-shelf strategies that the high performers use (but don’t talk about!) to give a flexible structure to your days and weeks so you can get things done with focus and discipline, and then enjoy being guilt-free lazy knowing your day was well-spent.

Module 04:

Setting Up Task-management Systems, Getting Over Time-Wasters & Building Focus for Easy Execution

Raise your hand if you have this problem: You want to make sure that you literally get all your ideas and plans out of your head, only to find that the process spirals into an overwhelming, overcomplicated mess.

Yep. Totally get it.

You want to make sure that you stay well organized and on top of everything but you also want to free your mind from the plans and the clutter so you can stay present and focused when executing your goals.

That’s why in Module 4, you’ll get access to the exact task management and scheduling process as well as focus-building strategies that I’ve used to consistently execute and complete my projects within my timelines, expand my knowledge base, build a plethora of new skills, and stay on track with my keystone habits, without feeling overwhelmed or getting lost in the weeds.

By using the plug-and-play templates and step-by-step process maps waiting for you inside this module, you’ll eliminate the guesswork and start finishing your projects in record time.

This is truly where everything starts to fall beautifully into its place.

Module 05:

Staying on Top of Everything with Regular Reviews


Now that you’ve decided your top priority goals, mapped out the project plan for your dream project, designed your ideal days and weeks, set up systems that take care of everything for you, and maybe even achieved a milestone in your dream project, it’s time to pull the brake, recap and review!

Nearly 50% of your hard work will show fruit in the “follow up,” yet this is where most goal-diggers take their foot off the gas prematurely.

It’s tempting to close up shop and just count your finished to-dos once the week is over. But without implementing the regular review strategies in module 5, you’ll be losing out on the opportunity to truly hone your skills, anticipate major problems and fix them early on, and stand out by excelling in your work.

Also, this is where things can get real messy real fast as you fall off the wagon if you stop doing regular reviews, and start to feel overwhelmed from the piling clutter of to-dos.

“Now I make my plans and goals realistic to me… and can calm myself down if I get too overwhelmed.”

I’m a mum of 3 toddlers. I’ve been struggling with time management and being consistent. I’d become so overwhelmed just by thinking about all the tasks that’d need to get done and get exhausted mentally before even starting to do anything. 

Alhamdulillah now, I’m trying to take one thing at a time and make my plans and goals realistic to me. I can see the difference already in my mental status and can calm myself down if I get too overwhelmed. All thanks to sister Aimen making us believe that balancing is possible.

And I just love love love the group coaching calls. The motivation and security that comes from these calls was next level. Alhamdulillah. 

I was doing self study and researching a lot that would help me in balancing and managing my Deen and Duniya. And Allah guided me to sister Aimen’s course and I did not see any other course similar to this. 


– Stay-at-home mom


“Balance Deen and Dunya is very aligned with our Akhirah and Dunya… everything has improved for me”

The struggle for me has always been getting things done. I wanted to be more organized – it’s always been a challenge. Although I did have a system there was no accountability and that was a big concern. Also, I have been following GTD for 10 years but something was always missing. 

Alhamdulilah Balance Deen and Dunya is very aligned with our Akhirah and Dunya so that’s the best thing. There are lots of other productivity programs where they just hook us on the Dunya but we need to really focus on what our Ultimate test is. 

In our regular weekly sessions, I caught up on lots of stuff – a bunch of the projects were taken care of. (He opened up two new clinics in Chicago in a matter of months, has been hiring new staff, and implementing a Harvard Business Course to step into the role of a CEO — all the while staying consistent in his core habits… He wakes up for Tahajjud, reads Tafseer of the Quran and Azkaar every day, and exercises regularly with his fitness coach!).

BDD helped me move things forward very well. And having a coach was an amazing experience. I feel great now. 

I think anybody who is looking to get some progress in Deen and Dunya and be mindful and more focused – I think Balance Deen and Dunya is a great program. It’s a great system. Especially if you are not into productivity and are lost… I remember – because I used to be like that before… everything was in chaos, I was always absent minded…always had so many things on my mind to do but was always behind. Since then, my organization system has really helped me… everything has improved – my Salah has improved, my routines have improved… just to name a few things. So I will definitely share this with my friends and family members and I will definitely recommend them to join!


– M.D. [FamUrgentCare.com], Business Owner

Chicago, U.S.

Plain and Simple: 

Balance Deen and Dunya is an Experience that Transforms 

and It’s Officially OPEN for enrollment!

If you’re ready to stop wasting your time on complicated plans, random tactics, or overly confusing digital apps, streamline everything in your life using digital/paper tools that work for you and that YOU ENJOY and start making massive progress on your ideas in an intentional, systematic way then sign up today!

Here’s everything you get:

Balance Deen and Dunya is designed to be a self-study program – meaning, you can learn the 5 core training Modules as well as the bonus programs at your own pace, anytime, anywhere you want. As long as you have an internet connection and a device! You will get a fully immersive experience through our step-by-step process breakdowns and motivational videos so you can don’t learn it, you live it.

Here’s everything you’ll get when you enroll during this limited time period:

The Balance Deen and Dunya Core Curriculum (A $397 Value)

Access to 30+ high-impact training videos in the BDD Core Curriculum inside our private portal covering all the steps of the process, leaving no stone unturned. The curriculum is designed for implementation and results, it is not about consuming endless hours of content!

These videos are pre-recorded, meaning, you can watch them and implement the material at your own pace. 

BDD Templates Vault (A $97 Value)

An entire goldmine full of ready-to-use templates for every part of the process. The BDD Resource Vault contains more than 40+ Templates, demos of planning tools, and step-by-step workflows on how to put your plans into action on everything from aligning intentions, designing dream vision, goal-setting, project management, task management, calendar management, organizing your digital space to daily, weekly routine and habit building toolkit, and so much more. The vault is updated with new resources and cutting-edge strategies.

Exclusive Bonuses



$150 VALUE

Annual, Quarterly & Weekly Business Project Planning System for Muslim Entrepreneurs: You can implement this system in a single 2h time block.

This advanced business planning system allows you to plan and prioritize your business projects to beat shiny object syndrome, and work on all 5 key pillars of growing your business, without losing your mind.

If you’re wondering if your next move should be working on a launch or setting up your website or implementing a new marketing tactic to find more clients/customers but you’re worried it will take over your life – this process will show you how to prioritize, plan and execute your best opportunity projects in a stress-free mess-free way. 

It especially helps you decide your top priority projects at the early startup and growth stage of your business, the best order to work on, and how to follow-through and finish the projects within set timelines




A short course on how to build any habit by selecting the right habits to build, using the Habit workflows and tracking your habits to stay consistent. This is the same system I’ve used to build my personal and business habits including writing newsletters for 5 years, daily 30 mins to 2 hour walks for 3+ years, reading every day for 6 years, and more.

Balance Deen and Dunya works. Here’s Proof:

“A gem…your program is certainly one that can change perspective and change lives.”

It’s my dream goal to teach the Islamic way of living through life coaching to help teenagers better their lives. It’s been my goal to participate and start hallaqua meetings online for my son and his friends. [Fast forward to a few months later]— I’m on my journey to memorize the Quran (finishing Juz 10 this year) and also have been able to create and launch my life coaching program 3 months ago!

Before BDD, I did not have a full understanding of my most important goals, the MIGs. I knew what I wanted but I was not organized.

I tried for a while to use to-do lists as well as daily and weekly plans but every time I would use a plan, I wouldn’t be able to stick to it. I didn’t know if I was even implementing the right one. Now I’m using my daily and weekly schedules properly, and am able to prioritize between my goals and focus only on my most important goals.  

I also learned a lot from the coaching calls. It cemented the concepts that we were taught in the videos. Overall, I enjoyed learning from Aimen. She is easy to talk to and efficient, organized and inclusive of everyone. And I loved the worksheets, and the vault content, Aimen is so detailed to be honest I am planning to retake the program to get the most benefit!  

Thank you Aimen for all this work which is a gem and I hope a lot of young and old Muslims can learn and implement this program so they can see great results and changes in their lives. We need strong Muslims to lead the way and your program is certainly one that can change perspective and change lives. May Allah bless you and what you offer. Jazzaki Allah Khair.


– Life Coach –

Riyadh, Saudi Arabia

“I feel much more confident and am not afraid of making plans anymore because I have a Master Plan to help me achieve my goals!”

Before joining BDD, I used to procrastinate a lot. And I used to set many many goals and end up not achieving them. And when I did not see results it would create a lot of anxiety and stress inside me. I did not know how to plan my goals in a way that I could reach the finish point of my goals. 

Waking up before Fajr and reading Quran after Fajr was my dream. I used to think one day I will achieve them but I didn’t know when that was going to happen. But now it is almost on autopilot. It has become a part of my routine. And I feel so happy Alhamdulillah.

Another important goal I had was to take an Arabic course to strengthen my bond with the Quran. Since I’m a busy student with many assignments, classes, and I’m also working a part-time job, I found it almost impossible to find the time to take an Arabic course. After implementing the course material, the first thing I did was fix my sleep-wake schedule. And because of that, when I was able to wake up early morning, there was plenty of time before my job and studies started and it was the best time for learning. So I found the time for my most important goal.  


– Law Student working part-time as a Salesperson –


“I saw that it was above my expectations… a fantastic catalyst”

It’s been my goal to balance my deen & dunya, build better habits and discipline myself to be better Muslim! I’d been struggling with decision making, perfectionism and having self-discipline. I tried to manage my time better on my own so many times but failed each time. I used bullet journaling, read many books on productivity. Something huge was missing. The meaning of what I was doing, why I was doing it and how to connect it to my life as a Muslim. I saw in BDD that all the techniques that I kept looking in “modern world” were actually existing in my religion and that made it much easier and eye-opening for me to follow-through.

The sparkle in Aimen’s talk, the energy and motivation to teach someone she never met before, her passion for Dawah and her amazing research on this topic made me enroll in BDD and I saw that it was above my expectations. It was more than a course; it was as sincere as you’re talking a good friend in the meanwhile as professional as you are getting tailor based solutions from a consultant. 

I was trying to discipline myself on praying Fajr prayer and Elhamdüllillah I’m now much better. I always wanted to study the meaning of the Quran verses, now I’m reading it on daily basis. Also, Aimen’s support through this journey is remarkable! She has perfect energy and spirit!  She is a cheerleader, motivator, teacher, doctor… and the list goes on. I enjoy the brain storming parts and to hear other people’s perspectives in the Group calls… these calls are where you could find the answer to all the questions you may have!

And know that you’re not alone! There are many Muslim professionals who try to deal the same problem. What you need is the right techniques and the guidance considering you are already short on time. Do not miss the opportunity to invest on the worthiest thing aka yourself! Balancing deen and dunya is a lifelong journey, but if you want a fantastic catalyst to speed you up and guide you in this period, I highly recommend this program!


– Industrial Engineer –


“I got more value than what I paid for. I think BDD is worth $4000!”

I’ve self-paced on so many productivity courses but they didn’t have the spiritual aspect. And productivity is really about the spiritual aspect for Muslims. That alone is enough. When I came across BDD, I felt like this is amazing… This is going to give me whatever I’ve been longing for. There are not very many courses like that – I’ve kind of done my research as well. And I SO believe in BDD.

I enrolled in BDD at the time when I was working as a consultant on a Television project that needed a lot of my time and attention. While working full-time my job, I also started my dream project on the side – to convert my services into a high ticket video production program.

I knew for sure that if I can apply BDD on ONE project – using one specific project as a demo out of the very many projects I have that I don’t have a lot of time to do, and design a personal system… that will help me achieve all the other projects as well. 

Alhamdulillahi, BDD was not just able to save me time, it helped me to utilize the time I have well, build routines and achieve my goals. I’ve made a lot of progress on my project in a very systematic way since BDD. 

I have been doing weekly dawah halaqas in the family, praying my Salah on time, reading the Quran regularly with my coach and I give the entire weekend to my family. I have been following these routines consistently for a long time now. 

Another thing – Before BDD, our Production teams had no clear way to measure their productivity. I developed a Time Management log form for our teams that helped analyze their daily performances based on the amount of time they spend on specific tasks. This doubled their daily output the moment they started identifying where they were losing time. 

Aimen as a Coach has vast knowledge and experience in productivity and time management. Also, her open mindedness and knack for personal growth from her students makes you feel like she’s that sister you grew up with that you can rely on. I got more value than what I paid for. I think BDD is worth $4000!!


– Video Consultant and Filmmaker [sadiqmugisha.fusedots.com] –

Uganda, Africa

“Now I make my plans and goals realistic to me… and can calm myself down if I get too overwhelmed.”

I’m a mum of 3 toddlers. I’ve been struggling with time management and being consistent. I’d become so overwhelmed just by thinking about all the tasks that’d need to get done and get exhausted mentally before even starting to do anything. 

Alhamdulillah now, I’m trying to take one thing at a time and make my plans and goals realistic to me. I can see the difference already in my mental status and can calm myself down if I get too overwhelmed. All thanks to sister Aimen making us believe that balancing is possible.

And I just love love love the group coaching calls. The motivation and security that comes from these calls was next level. Alhamdulillah. 

I was doing self study and researching a lot that would help me in balancing and managing my Deen and Duniya. And Allah guided me to sister Aimen’s course and I did not see any other course similar to this. 


– Stay-at-home mom –


“I’ve started to reach my dream productivity!”

My goals were to pray all Fard Salah on time and memorize the 30th Juz of Quran. I also had goals of expanding my business and creating my own learning center.

Before joining BDD, I was struggling with sparing enough time for Salah, and praying them on time. Because I was overwhelmed by my work while wasting much of my free time during other times of the day. Besides I was totally exhausted at the end of my most days. 

Now, I am more conscious about my energy levels and focus only on the most important things. I’m also praying all my Salah on time while having sufficient amount of sleep. Because, I have worked on fixing my disrupted sleep cycle. And I have also been eating healthier and started doing sports. The course calls and material helped me dramatically… because of them, I’m able to re-motivate myself every time my motivation decreases and maintain a new habit. 

What’s more, I’ve also started my own learning center and am working on scaling my business in a way that does not require so much of my attention. So I will be able to learn more about Islam, memorize Quran and work more on implementing the Sunnah lifestyle. Because of BDD, I’ve started to reach my dream productivity!


– Digital Course Creator


“It is worth every penny.”

I’ve started to pray on time, work less and spend more time with my daughters. Earlier I was doing everything on my own (I live in a joint family system with 9 people!) and was exhausted but now I delegate, and feel content by being focused on my priorities, and sticking to my good habits including praying Salah, reading the Quran, doing daily maghrib adhkar, learning something new about Islam and teaching it to my girls, and doing regular physical activity… Despite my busy schedule, I’ve also been able to workout by going for a 1-hour walk 4 days a week!

Aimen is a very positive soul, and explains things in such a manner that they seem easy to do and follow. I really get the motivation after my session with Aimen to continue the good work and try to achieve more. 

BDD helps you get a structure and meaningful day and life. I don’t overdo work anymore, and find time to lay down a bit after work. I would say that it is worth every penny, and the best part is that you can take your time and do it at your pace. 


– Nurse –


“I would wait for Mondays and I felt so productive and positive every beginning of the week. Aimen introduced me to a different world…”

I graduated from my CYC program in 2021, and I had my dream project in mind (for months) but I didn’t know where to start. I did not apply for any job because I want to establish my own online business. 

The Puberty Course was my dream project for a long time and the goal for this project was to support young Muslim girls during this transitional period and create workshops that can strength their leaderships skills, boost their Iman and increase their knowledge.

I teach Quran in the morning, I am a member in the Libyan Community Association in Canada so I attend meetings and finish whatever tasks I have regarding this position. In addition, I take care of my family (I have 3 daughters). 

When I graduated in 2021, the Puberty Course was the first project I wanted to work on but I didn’t know how to start and I felt overwhelmed. Although I have the content and the resources for the course, I wanted to design the course in a professional way because our girls deserve the best. 

Here I thought of connecting with a coach. Allah put Aimen’s website in front of me while I was surfing the web. I was astonished as to how passionate she is and I loved the sessions she was providing for her clients. I contacted her and I was glad when Aimen chose to work with me. Working with Aimen was what I needed to feel empowered. 

I used to wait for Mondays and I felt so productive and positive every beginning of the week. Aimen introduced me to a different world where I learned about BDD. (Quick update: In a few weeks, Wafa planned, outlined her course, designed her website, and hired help. Currently she is creating her course materials, talking to her potential students and is about to launch her website and her course in February in sha Allah.)   

My experience with Aimen’s world was phenomenal and I still need to learn more as this sweet soul gives me the power to continue following my dream projects. 


– CYC Practitioner [MatabForYouth.com]


Frequently Asked Questions:

Qs your fellow high-performers asked before grabbing their access!


Balance Deen and Dunya is the most comprehensive yet easily digestible program on how to prioritize, plan, execute and achieve your dream Deen and Dunya goals with balance. It is the ONLY course that is created FOR Muslim professionals BY a busy Muslim professional turned online entrepreneur. I understand your unique challenges. 

The course is a step-by-step process that you can follow using the productivity tools of your choice (I’ll also show you which tools will work best for you according to your preferences and requirements), to design your dream balanced lifestyle as a Muslim.

It offers complete frameworks for building consistent personalized routines, schedules, and habits, setting priority goals, managing projects and tasks around your energy levels, the exact order in which you should move forward on your dream goals, the secret methods of breaking your inner barriers such as laziness, procrastination, overwhelm etc. – ALL in one place.

“Balance Deen and Dunya” combines the best modern strategies, frameworks, and tools with values, principles, rituals, and mindsets from our Deen into your own simple, personalized and flexible system. In this course, you will see the practical solutions from the Quran and Sunnah for your unique productivity struggles. The course is infused with spirituality unlike the secular time management courses that the online space is flooded with. One e.g. is you will get deep psychological dives into the daily life of Prophet S.A.W. 

I’ve spent 200+ working hours into this & providing the best resources for Muslims, so you don’t have to. I urge you to explore and see for yourself that not this is not your typical productivity course – it’s a paradigm-shifting Faith-focused life design system. 


I believe being busy is the perfect reason why you need a simple Faith-centered Life Design system. Plus, I totally get you because I’ve been there. There was a time when I was working as a medic, studying for my post-graduate exams, AND working to launch my company, Muslim Empowerment.

One of my BDD students, Idris, working 2 jobs to support his family and invest in his business dreams, started an online agency while going through the BDD program and memorized a Juz of the Quran. 

Another BDD student Aminat, is a law student who works part-time because she has to support herself through college. Despite being too busy to breathe, she has absolutely crushed all her goals that she had before joining BDD, SubhanAllah. 

Lamia Khan, a Physician working in the U.S, did not have a consistent routine because of her crazy work-hours and grad exams, but despite that, she shows up in the course group calls whenever she can and has been making time to catch up on Qadah Salah consistently. 

I know how tough work can be and that’s why I’ve included very specific time-saving and barakah-attracting strategies in the course for genuinely busy Muslims. In fact, one of my favorite lessons is an entire ‘Productivity System’ I’ve created for inconsistent work schedules that works brilliantly (this shows you don’t need to have a ‘fixed routine’ to be highly productive).

I’ve also condensed and summarized all the info and strategies in slides, and templates so if you don’t have time to watch the course videos, you’ll still walk away with everything you need from the module summaries and pointers.


How about instant access? Yup! When you enroll in the course, you’ll get instant access to everything.


This is a self-paced course. You will have lifetime access to the lifetime of the course and lifetime access to all the downloadable material including PDF resources, slides, templates, and digital downloads. You can come back to the content again and again as your goals and the seasons of your life change! (so many of the BDD students have been revisiting the course each year for the last 3 years)

The course is regularly being updated with new content including case-studies of successful Muslim students, videos, PDFs, bonuses, workflows, more unique strategies, exclusive workshops and other course materials. 


This is NOT a live course that will presented to you in-person. 

All the course lessons are pre-recorded and delivered to the course site, along with accompanying vault material, so you can go at your own pace.

That’s the beauty of studying online, you don’t have to commute to your course class, stress over reaching on time, take notes rapidly or fall asleep.

You can study comfortably during your work break, your weekend or even during your commute to work. Just don’t go through it while sleeping. “Balance Deen and Dunya” is flexible and allows you to study at your pace- at any time and at any place.

All you need is an internet connection, your phone or laptop and you’re good. Although I’m not so sure if the Internet signals reach Planet Jupiter– yet. :D


Balance Deen and Dunya is a self-paced program so you can invest as many or as few hours as your schedule allows. I’d recommend dedicating at least 1-2 hours per week watching the course videos and another 1-3 hours implementing what you learn. The more time you invest, the faster you’ll design your weeks and see the results. 

And the fun fact is, by implementing the strategies inside the course material you’ll be able to save up to 20 hours per week (that’s A LOT of time!!)

Because this course comes with lifetime access, you can absolutely go at your own pace! :) 


Faith-centered planning and execution is a life.long.skill. 

The more you practice, the stronger you get to becoming a high-performing influential Muslim. 

There’s no one-size-fits-all for anything you pursue in life, including designing your Faith-centered productivity system. That’s because everyone starts at a different level of background training, intellect, adaptability and conscientiousness. Everyone has different time-constraints and goals. What I can say with certainty is that you can start seeing results in a few short weeks of implementing the system and make real progress on your ideas if you put in the work. 

If you do absolutely nothing, you won’t see any results.


I would advise you to show them the results this course promises, success stories of other students (these stories are the norm – not the exception) and the material I’ve sent you in the past over emails as well as on Muslim Empowerment to clear their doubts and show them that this is for you. I also recommend being honest with them about why you want to join Balance Deen and Dunya, why now, what will this course do for you and how serious you are about this. If you are true to yourself and make a valid case, you’ll be able to convince anyone, Insha’Allah.


Let’s go over why overwhelm happens.

Overwhelm happens when you try something new, difficult, or time-consuming, when you don’t know where to start, you’re not sure of your next steps, and when you try to do a lot at once.

The course is designed to be the antidote to overwhelm because of 2 things: 1). It will tell you exactly where to start, and what to do next with simple actionable plans. 2). It’s easy-to-follow, and FUN to implement! The videos are short, you can watch them at 2X speed. You get module summaries and cheatsheets that will help you remember everything. 3) You’ll get templates for everything so you never have to wonder how to implement! 

Simply put – Balance Deen and Dunya is designed to help you get organized and take action without the overwhelm or burnouts and to attain more barakah in your time and money In sha Allah


If you are reading this, I am assuming you read my newsletter and follow me on social media. This isn’t a random advertisement for a product. Read the whole page before enrolling if you need surity on whether this is for you. 

All sales are final, there are no refunds on this product. No exceptions. That’s because this is a self-paced digital product and there’s no way to return it. 

If you need confidence, you can read the stories of BDD students, testimonial reviews from my clients and readers, and read through my work – or DM me and talk to me. 


Click the “Im Ready to Enroll” button below and get started today. 

If you’re thinking “this sounds great but I’m still not 100% sure”


Make sure you’re making the right decision.

DM Aimen with Your Questions

Reach out today and let us know if you have any questions. Don’t be shy, we are here to help! 

Or email us at support(at)muslimempowerment.com

What are your Dunya and Akhirah AMBITIONS worth to you?

One year later, you’ll be a year older. 

Are you willing to wait any longer to ‘figure things out’? 

Or do you want to start having BIG wins in the most pressing areas of life over the next few weeks? 

Unlock Balance Deen and Dunya Today



Design Your Faith-centered Planning + Execution System with a Blueprint that generates real-world results for Muslims.



Balance Deen and Dunya Course Curriculum


Balance Deen and Dunya Templates Vault: Downloadable Templates and worksheets with all action steps & checklists so you can easily put what you learn into practice immediately


App recommendations and concise guidelines to help you pick the right digital/paper productivity tools 


Everything you need for your personalized Faith-centered Productivity System


Access for the lifetime of the course including future updates


BONUS: High Performing Muslim Habits 


BONUS: 2-Hour Business Planning System



All prices are listed in USD.

If you have any questions or concerns about the course, text or email us.
We’re happy to help

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